Page two exists for machines as much as readers, which is why it gets its own canonical.
Canonicalising page two to page one tells an index that page two is a duplicate. It is not a duplicate; it holds different posts. The self-referencing canonical is the honest one.
--- title: "Pagination is a content decision" description: "Page two exists for machines as much as readers, which is why it gets its own canonical." url: "https://lateano.com/writing/pagination-is-a-content-decision" author: "Colin Lateano" published: "2026-07-20" tags: [] --- # Pagination is a content decision Page two exists for machines as much as readers, which is why it gets its own canonical. Canonicalising page two to page one tells an index that page two is a duplicate. It is not a duplicate; it holds different posts. The self-referencing canonical is the honest one.